Sorry, Gen Z—This Millennial Makeup Trend Was All Over the Fashion Awards Red Carpet

As myself and the Who What Wear UK team have been keeping a close eye on the Fashion Awards 2024 red carpet, and as a beauty editor, it’s clear that one beauty trend is having a huge moment at the ceremony—and that’s winged eyeliner.

Winged eyeliner has long been an iconic eye makeup look, however, TikTok has been deeming it a signature hallmark of millennial makeup (you guessed it—right next to side partings and skinny jeans), falling out of favour for the soft, smoked-out wing that Gen Z are opting for instead.

But, if the 2024 British Fashion Awards are anything to go by, the sharp flick of a liquid liner is making a resurgence, with the fashion set and celebrities such as Rihanna and Jourdan Dunn choosing to wear it on the red carpet. In fact, I’d argue that this classic look remains as timeless as ever.

Ready to embrace your winged eyeliner era? Scroll ahead for the chicest winged eyeliner looks we’ve spied at the Fashion Awards 2024, and the best liquid liners to ensure your wing looks sharp. And if you want to brush up on your application, here’s how to do liquid eyeliner like a pro.

Along with her fringe, Simone Ashley’s makeup look feels so Audrey Hepburn-coded, proving that winged eyeliner is a timeless look.

I want to copy Ashley Graham’s smouldering feline flick immediately.

Rochelle Humes’ dips a toe in the trend with a kitten flick—so chic.

The precision of Jourdan Dunn’s winged liner needs to be studied.

If Rihanna is wearing it, I’m wearing it.

I love the exaggerated wing on Daisy Ridley.

Sabrina Elba proves just how classy a subtle winged liner can be.

Ellie Goulding’s reverse winged eyeliner makes a statement.

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