MCA Nashville Promotion Dept. Shuffle: David Friedman & Miranda McDonald Rise as VP Katie Dean Exits

Katie Dean is exiting her role as senior vp of promotion at MCA Records Nashville to pursue new opportunities, following a two-decade career at Univeral Music Group Nashville (UMGN). Dean has led the promotion team at MCA Records Nashville since 2015.

Elsewhere, David Friedman has been named vp of promotion for MCA Records Nashville while Miranda McDonald rises to vp of national promotion.

Friedman began his major label career at Capitol Records Nashville and also spent time at Arista Nashville and Columbia Nashville. For the past seven years, he’s worked as vp of national promotion at UMG Nashville. In his new role, he heads up the MCA Nashville promo staff, leading strategies for an artist roster that includes Kassi Ashton, Jordan Davis, Vince Gill, Parker McCollum and George Strait.

“Having David move to run MCA’s promo department is one of the easiest decisions I’ve made in a long time,” UMGN executive vp of promotion Royce Risser said in a statement. “He has been ready for this position for years, and I have been selfishly keeping him in his former role because I loved having him there. He will be an incredible asset to MCA’s iconic roster, and I have every bit of confidence that he will continue the building success story at MCA Nashville.”

“Like Lynyrd Skynyrd once said, I’m ‘Workin’ For MCA!’” added Friedman. “I’m beyond excited to transition within the UMGN family to the MCA promotion team and look forward to working alongside these flamethrowers in breaking new artists and growing the careers of this phenomenal roster. Thank you, Royce, Mike Dungan, and Cindy Mabe, for this amazing opportunity.”

McDonald joined MCA Nashville in 2012, working as the label’s Southwest regional director. She had previously worked as a radio regional for Valory Music and as a radio host and reporter for CMT Radio. In her new role, McDonald will work with Risser on radio initiatives for the label group’s four imprints: Capitol Records Nashville, EMI Records Nashville, MCA Nashville and Mercury Nashville.

“Miranda McDonald has been our secret weapon for years,” Risser said. “Not gonna be so secret anymore. Her intuitive nature and deep relationships are some of the best I’ve ever seen in radio promotion. She is also a true ‘creative’ and now I will have the ability to utilize her skills for all four of our labels. I am so excited for her to begin ripping it up for UMG Nashville.”

“MCA has been my beloved chosen family for over a decade now,” McDonald added. “So, to be given the opportunity to not only continue working alongside MCA, but also with my extended family at each of the imprints, their incredible artists, and an entirely new group of partners in radio, is an honor. I am so fortunate to continue to grow my career with the best team in the industry. Answer my calls please.”

The shift at MCA Nashville follows the recent news that Cindy Mabe will succeed Mike Dungan as chairman/CEO of UMG Nashville, effective April 1. Dungan recently announced his upcoming retirement after more than four decades in the music industry. Mabe was named president of UMGN in 2014. With her ascension, she becomes the first woman to serve as chairman/CEO of a Nashville-based major-label group. Dungan will continue to serve as an adviser to UMG chairman/CEO Lucian Grainge.

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