Ella McFadin Told Me the Key Product Behind Her Signature Soft Glow

The Lineup is a monthly series where we’re giving you an inside peek at the beauty lineups of cool fashion people, editors, makeup artists, hairstylists, and estheticians—all the people we trust the most. Get ready for a behind-the-scenes look at all the can’t-live-without products that make their worlds go ’round.

There’s no advice I trust more than Ella McFadin’s when it comes to achieving a rosy look. The Skin by Ella Rose founder has perfected the art of the soft glow, courtesy of the brand’s Blush Crème, a formula made to give you a gorgeous, natural flush. “I have always been a relatively girly girl,” McFadin says. “I loved playing in my mom’s closet growing up—trying all of her makeup and sneaking her products in the shower. Now, I love finding a product I am truly obsessed with and that feeling when it becomes a staple in your routine. Having my go-tos excites me, and I love sharing them with others and seeing them love my recommendations! This definitely inspired me to start Skin by Ella Rose.”

As for her everyday routine, McFadin keeps it refreshingly simple and loves a no-makeup makeup look. “I really try not to wear a ton of makeup day-to-day and let my skin breathe,” she says. “I also prefer a more natural makeup look. My everyday makeup routine would be a touch of concealer, bronzer, Skin by Ella Blush Crème and brow gel, curling my lashes, smudging on some lip liner, and finishing with our lip oil for a very ‘clean girl’ look, but even that doesn’t happen every day if I am being honest.”